MADE TrendsMay 21, 20201 minCovid-19 & The Retail Industry: An OverviewMADE Trends introduces "Covid-19 & The Retail Industry". In this new report, MADE Trends explores a post-COVID future for retail, where...
MADE TrendsMay 21, 20202 minHow Community Drives DTC SuccessOne value of direct-to-consumer is that customers have easy access to a brand: it’s simple to find, understand, and purchase; and they...
MADE TrendsMay 21, 20202 minBuilding A Brand In the Direct-to-Consumer EraMADE Trends introduces "Building A Brand In the Direct-to-Consumer Era". This presentation is a guide for brands looking to expand direct...
MADE TrendsMay 12, 20202 min"Sustainability: A Starting Point" Guide to What Sustainability Means for 2020 Even before the impact of Covid-19, the fashion industry was in the process of adjusting to a new reality, where old ways of...
MADE TrendsMay 11, 20203 minGreta Gang VS Hyper KidGen Z is the generation most willing to pay a premium for sustainable products (73%) compared to millennials (68%), Gen X (55%), Silent...
MADE TrendsMay 6, 20202 minAnimal Crossing Could Set New Horizons For Business OpportunitiesAs the world is on pause and everyone is staying home during the coronavirus pandemic, consumers have found ways to live their own...
MADE TrendsApr 6, 20202 minFocus On The HomeAs millennials age and increase spending power, the home becomes increasingly important for shopping and self-expression. A steady...
MADE TrendsApr 1, 20202 minBOPIS Is The FutureWith e-commerce making up an increasing share of retail sales year over year, it seems a natural choice for retailers across categories...
MADE TrendsMar 18, 20202 minRetail Effect On The Gross Domestic Product Amid CoronavirusAs the economy grows, the calculation of the gross domestic product only "measures the size of a nation's economy and doesn't reflect on...
MADE TrendsMar 11, 20202 minFast Fashion Is A Feminist IssueFast fashion is a feminist issue - In fast fashion, 80% of the people making our clothing are young women, ages 18 to 24, most of whom...
MADE TrendsMar 11, 20202 minMore Consumer Stay In As more consumers stay in, categories related to the home may also benefit as a result of the fear around COVID-19, or coronavirus, as...
MADE TrendsMar 1, 20202 minThe Power of Political MerchBrands often feel hamstrung between getting political – risking the alienation of customers who disagree – or staying silent, risking...
MADE TrendsFeb 3, 20202 minInnovationMinnesota-based materials company 3M is releasing a new type of packaging that requires no tape and no filler, and it can be customized...
MADE TrendsJan 22, 20201 minGucci Green: Carbon Neutral and the New Eco-WarriorGabriela Hearst is walking towards a Zero carbon footprint. An unexpected Fashion Week trend? Carbon neutrality. American designer...
MADE TrendsJan 15, 20201 minExplosion of SmallConsumers are increasingly drawn to small brands with compelling and authentic narratives. In order to keep pace, larger companies must...
MADE TrendsJan 6, 20201 minRadical TransparencyAfter years of having personal data owned and handled by businesses, a more distrusting consumer now expects companies to reciprocate...
MADE TrendsDec 18, 20191 minGetting Woke - Consumer's Power to "Woke" Fashion BrandsYounger generations’ passion for social and environmental causes has reached critical mass, causing brands to become more fundamentally...
MADE TrendsDec 6, 20191 minEnd of Ownership - Renew Your Wardrobe With Second Hand Is The New Hit The lifespan of the fashion product is becoming more elastic as pre-owned, refurbished, repair and retail business models continue to...
MADE TrendsNov 30, 20192 minFour Consumers Expectations For 2020 And BeyondEnd of Ownership The lifespan of the fashion product is becoming more elastic as pre-owned, refurbished, repair and retail business...
MADE TrendsNov 7, 20191 min135 Countries Fighting for "Fridays' for Future" Swedish teenager Greta Thunberg, who shot to global fame for inspiring worldwide student strikes to promote action against climate...