Why VCs are Backing Gender-Neutral Fashion
As one of Silicon Valley’s most well-known venture capital firms, Kleiner Perkins was an early backer of Amazon, Google and Twitter. But it recently invested in a different kind of disruptive startup: Re-inc, the gender-neutral fashion and lifestyle brand from US women’s soccer star Megan Rapinoe, the pink-haired, gender equality activist known for leading the US to World Cup victory, and her teammates Tobin Heath, Meghan Klingenberg and Christen Press. Amid an industry-wide