If lockdown has taught us anything, it’s that comfort is key, self-expression is fun, mass-consumption needs to go, and caring is cool. In a year like no other, many of us have been made to look inwards at ourselves and the world around us. It’s been a year of reflection which has seen our habits, lifestyles, and thinking change — and that doesn’t have to be all bad. One of the biggest changes this year has been the way we consume. With the limitations of lockdowns and being
In the latest WWD-produced webinar, Courtney Velasco, industry marketing lead at Oracle NetSuite, and Nathan Newman, cofounder and chief operating officer at Winky Lux, joined WWD executive editor Arthur Zaczkiewicz in discussing new challenges on the global supply chain, building an infrastructure to support sales, and launching a product line during the holidays.
Since its conception, Winky Lux has stood out in the market with its joyful messaging, engaging a multigenerati
Retailers need to stop expecting business to return to “normal.” There’s no going back to how it was anytime soon. Even before the Covid-19 pandemic and economic crisis, brick-and-mortar retailers had been fighting a fierce battle against Amazon and other e-commerce players. Those challenges have now accelerated at staggering speed. The latest data from McKinsey shows that consumers are likely to keep the behaviors they’ve adopted amid stay-at-home orders, such as more onlin