Is Pinterest The New Shoppable Platform?
Shopping Spotlights is Pinterest’s new feature, allowing users to purchase curations by guest editors, including influencers and publishers. Former Teen Vogue editor in chief Elaine Welteroth, influencer Blair Eadie, interior designer Sarah Sherman Samuel and publications such as Refinery29, Domino and Who What Wear are partnering with Pinterest for the launch.
“A big focus of our product roadmap in the shopping space the last 18 months has been to bridge the gap between peo