The Milan men’s fashion week which closed today was another video festival, so its commercial link to the Milan Fashion Film Festival came rather naturally. When life gives you social distancing and travel bans, make fashion films and stream audience-less shows and presentations. This is simply the state of affairs in January 2021 — lamentations are pointless. Under normal circumstances, Miuccia Prada and Raf Simons’ second outing as a creative duo would surely have demanded
In fashion, there’s more than what meets the eye. Though comfort and loungewear continue to be the predominate themes being flung to the front of stores and anchoring brands’ communication efforts to consumers, predictive analytics firm Heuritech sees new opportunities for retailers to restore interest in fashion and trends. On Tuesday, the trend forecasting company, in partnership with Carlin Creative Trend Bureau, hosted “2021 Fashion Rejuvenation,” a webinar that shined a
This is no time to show off, or for extreme exuberance. It’s more time for intimacy, according to Prada co-creative directors Miuccia Prada and Raf Simons. With this in mind, they chose long johns as the defining garment in their charming, intriguing fall lineup. It was totally unexpected, and isn’t designer fashion here to surprise us? As Prada explained during a press conference following the digital show, long johns have different connotations. “It can look romantic, sexy,
For the most part, last year began like any other. Most of us celebrated New Year’s Eve with large festivities, dressed in our best outfits to ring in the exciting year ahead. No one could have anticipated that our daily wardrobes would soon turn into a sea of loungewear as we began working from home and spending more time indoors than ever before. Despite the fact that we spent the majority of days in leggings and sweatpants, one could still argue that fashion thrived in mor
These days everyone is trying to get into the activewear games. From Target Corp. to American Eagle Outfitters Inc.’s Aerie to Madewell to Danielle Bernstein’s WeWoreWhat, retailers are trying to find their place in the world of athleisure and performance wear. There’s also sportswear giants like Nike Inc., Adidas AG and Under Armour Inc., along with smaller activewear brands, such as Urban Outfitters Inc.’s FP Movement by Free People, Gap Inc.’s Athleta and Fabletics that ha
Pre-2020, trends like leather, feathers, neutrals or hot pinks, were relatively easy to follow: the trend funnel moved from runway to rack, with some help from popular culture along the way. This year, Gen Z users on TikTok and Depop jumpstarted a new trend funnel, quickly giving rise to aesthetics like “cottagecore” and “dark academia”, influencing young shoppers’s purchases. “If one of your favourite [TikTok] creators changes their aesthetic due to a particular trend, a who
If you missed out on yesterday’s +J release, then take solace in the fact that it was a similar tale of woe for many people. In Japan, chaotic scenes broke out, with the shop floor in Nagoya resembling more of a mosh pit at a Slipknot concert than a place to buy clothes. As most suspected, this collection was sure to go fast — but just how fast it went surprised even us. In Berlin, where Highsnobiety’s headquarters are based, anecdotal staff accounts suggest that most locatio
The new collection is largely focused on outerwear pieces, though prospective buyers also have a pair of snow boots to look forward to in the lineup.
Full Story at Complex Style… #fashion #luxury #collaboration #collab #highend #topstories #trends
Fans are reminiscing after Kim Kardashian-West revealed that classic 2000’s styled Velour tracksuits would be included in her upcoming SKIM’s line.
Full Story at Complex Style… #SKIMS #Velour #Y2K #kimkardashian #topstories #currenttrends #tracksuit #trendforecasting #trends
Men’s wear shows in Europe this lockdown season may be virtual, but the dominant California vibe is very real. We have seen the future of European fashion, and it is California. Peering out from behind the curtain of a long lockdown, designers in Paris and Milan seemed unanticipatedly hopeful during the digital shows this past week. It was not so much that they were willing to forgo the inimitable theater of the fashion show as ready to embrace the accelerated alterations in
School may be out indefinitely, but on social media there’s a thriving subculture devoted to the aesthetic of all things scholarly. School, as most of us know it, came to a halt this spring. There were no graduation gatherings and no proms. No study abroad or in-person summer classes. And what will happen in September is still largely unknown. Yet in the digital world, a different kind of academic community is thriving, one where students have created a niche of their own, al
Jerry Lorenzo has unveiled the new Spring 2020 Essentials collection from Fear of God. The new line features minimalism-minded design across a run of pieces including tees, polos, hoodies, polar fleeces, and sweats. Speaking with Vogue earlier this month, Lorenzo reflected on how he’s adapted his intentions for the Essentials line since first launching it five years ago. “To me, what I was doing with Essentials felt dishonest after a while, because it was just a watered-down